Power Grip Primer Gel Brightening Hyaluronic Acid Hydrating Moisturizing Long-lasting Wear Face Brighten Contour Makeup Cosmetic

The product in the image is a primer gel by the brand "elf." It is specifically labeled as "Power Grip Primer" and is infused with 4% niacinamide. The primer is designed to hydrate the skin, improve the look and feel of the skin tone, and is boosted with 4% niacinamide. It is also infused with hyaluronic acid, which is known for its hydrating properties. The primer is described as having a sticky AF texture that grips makeup for long-lasting wear, and it is said to even and brighten skin tone. The product is marketed as a makeup cosmetic that can be used to brighten and contour the face.